Want to Make a Real Difference? UX Scout Is Where It’s At!

I don’t know about you but I’m completely over arguing with developers about correctly implementing the company’s branding. This is coming from someone who used to be a creative director and responsible for creating and enforcing the company’s brand standards. Don’t get me wrong, those arguments still need to happen. I just don’t want to be the one having them anymore. read more

Can LinkedIn Solve This Cold Contact Problem?

Recruiters cold contact me every week about positions I’m not qualified for, don’t want, or that really shouldn’t exist, like a UX Designer/Developer. Sometimes I tell them, I’m not a developer. Sometimes I remind them that unicorns don’t exist. If I’m in a really bad mood, I just delete the emails/voicemails and don’t respond at all. For repeat offenders who clearly have no idea about my qualifications, I’ve even been known to mark as SPAM. read more

Who are you really trying to delight?

Any UXer knows that part of the job in user experience is to delight the end-user.

Step 1. Create a usable interface and flow.
Step 2. Delight the user.

It sounds pretty simple on paper but it’s fraught with pitfalls over the course of a project. The biggest problem I see time and time again is that the project team forgets who they’re supposed to delight. They delight themselves with sparkly gimmicks that add no real value and then pat themselves on the back when they succeed (in delighting themselves). By the time the end-user weighs in, the team is dispersed into new projects and all too often insulated from criticism. read more

Location, Location, Location: Where is your touch screen?

Designing for a touch screen kiosk ≠ designing for a touch screen phone/tablet

Just because a kiosk has a touchscreen, do not mistake it for an over-sized smart phone or tablet. The user experience and usability issues are vastly different. This is the first in a series of articles discussing the user persona differences you need to keep in mind when designing for a kiosk interface versus a mobile interface. read more